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Get More Sales When You Stop Selling

By Ryan Warren, Vice President of Market Development In sales, there's been a lot of hype about the importance of knowing your customers. While it's easy to talk about, the truth of the matter is...

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Customer Companies Are Seen As Strategic Partners

By Ryan Warren, Vice President of Market Development Understanding your customers has never been more important than it is today. Customers have greater access to information than ever before, which...

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How to nail the sales race

The demo is a central part of the sales journey. The sale relies on this one moment of perfection - or does it? There's actually more to a successful product demo than an hour-long presentation. A good...

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Improve relationships between sales and marketing departments

By Ryan Warren Sales and marketing departments often butt heads. Despite them working toward the same goal, the lack of communication between employees in these divisions can often lead to decreased...

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Understanding the life cycle of a sales lead

A big pet peeve of salespeople is that they are given terrible leads by their marketing team. However, it may not be that the leads aren't great, it may be how the salesperson is choosing to follow up...

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Use Twitter for sales intelligence

Getting exhausted by tired old methods for finding sales leads and connecting with customers? Twitter is a fresh alternative to waiting for email registrations, and it's a great way to provide better...

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4 questions that provoke the ire of prospects

By Ryan Warren, Vice President of Market Development The cardinal rule of sales should be: Don't irritate your prospects! It doesn't matter whether a potential buyer could use your services or not. If...

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Sales Drying up? Your Sales Team May Lack Empathy

In today's world of the empowered customer, it's no longer an option to just tell people your organization is customer-centric.The post Sales Drying up? Your Sales Team May Lack Empathy appeared first...

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Get More Sales When You Stop Selling

In sales, there's been a lot of hype about the importance of knowing your customers.The post Get More Sales When You Stop Selling appeared first on FirstRain.

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Customer Companies Are Seen As Strategic Partners

Understanding your customers has never been more important than it is in today's day and age.The post Customer Companies Are Seen As Strategic Partners appeared first on FirstRain.

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How to be an understanding sales rep

Too often, salespeople get a bad rap.The post How to be an understanding sales rep appeared first on FirstRain.

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How to use gamification for B2B training and lead generation

Everyone loves a good game. From Tetris to Angry Birds and Candy Crush, games engage us and put us in a flow state that leads to a feelings of well-being.The post How to use gamification for B2B...

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How to use video for lead generation

Video is a fun and engaging way to find sales opportunities, and it's not just for B2C anymore.The post How to use video for lead generation appeared first on FirstRain.

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Listening vs. Understanding: Knowing the Difference Can Make Your Sale

Customers want to be heard, and equally as important, understood.— Shep Hyken (@Hyken) January 23, 2014 As a salesperson, you’re constantly told that you need to listen to what your customer needs...

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How to Avoid Mistakes on Social Media

Knowing your customers is one of your top priorities.The post How to Avoid Mistakes on Social Media appeared first on FirstRain.

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Keep training consistent to create sales superheroes

Training your salespeople is vital to the continuing success of any business.The post Keep training consistent to create sales superheroes appeared first on FirstRain.

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Build Rapport with Potential Buyers

What’s one sure-fire way to improve sales productivity? Work on developing a rapport with your prospective buyers. Yes, you want your clients to like you, but that’s not necessarily what rapport means....

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Integrate Social Media Into Your Sales Funnel

How’s your current sales model treating you? Is the sales funnel failing to produce legitimate results? It could be because you haven’t updated it for the 21st century. In this digital landscape, more...

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How To Navigate the Twitter Ocean

Navigating social media without analytics is like crossing the ocean without stars. No self-respecting ancient mariner, or night-migrating bird for that matter, would try to cross from Knossos to Delos...

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Engage Your Customers With A Story

Humans respond to narratives, and we are more likely to retain information when it comes packaged in a story; so, storytelling is one of the greatest tools in the sales and marketing toolbox to engage...

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